Perfume Genius Confronts His Demons in "Grid" Video

Perfume Genius Confronts His Demons in "Grid" Video

Mike Hadreas has shared the latest single from his Perfume Genius album Too Bright. In the video for “Grid”, directed by Charlotte Rutherford, Hadreas is shoved around and abused by demons dressed all in silver.

The video follows with the album’s overall themes. Hadreas said in a statement: 

A lot of these songs are me trying to claim some power in situations that would typically depress or alienate or victimize me.  Also, no matter how good I feel there is a darkness hanging, which I don’t agree with - giving it a voice is an attempt at freeing it so it can potentially dissipate.

Too Bright is out September 22 via Matador. It features the previously shared single “Queen”. Read our interview with Hadreas.

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