M.I.A. Audiovisual Project "Matahdatah Scroll 01 Broader Than a Border" Coming to Apple Music

Photo via Instagram

The launch of Apple Music hasn’t only included a new radio station, social network, and streaming service. Apple have also started creating their own original content. The company made Drake’s amazing “Energy” video in-house, as well as Pharrell’s “Freedom” and Eminem’s “Phenomenal”. Next up: M.I.A.‘s “Matahdatah Scroll 01 Broader Than a Border”, coming to Apple Music on Monday, July 13.

Here’s a preview:

“Matahdatah Scroll 01 Broader Than A Border” from @MIAuniverse Monday. Only on #AppleMusic. http://t.co/KVWjNrHcJF https://t.co/r3OSzEnNh7

— Apple Music (@AppleMusic) July 10, 2015

“Matahdatah Scroll 01 Broader Than a Border” is a two-song release and accompanying short film featuring music from M.I.A.’s forthcoming album. (She’s been teasing snippets of it recently.) 

Apple Music is also rumored to have projects in the works from Purity Ring, Diddy, and James Bay.

When asked for comment, Larry Jackson, Apple Music’s head of content, Tweeted this:

Oh ok. http://t.co/OnIBvlvfqT #AppleMusicBreaksTheInternet #Content #Culture #Curation #EnergyVideoOnConnect

— Larry Jackson (@LarryJackson) July 10, 2015

Ouch.

Read our interview with Trent Reznor about Apple Music.

Pitchfork is one of Apple Music’s Curation Partners. Check out Pitchfork’s profile for regularly updated playlists.

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