Shamir‘s debut album Ratchet is out May 19 on XL. Today, he’s shared the video for “Call It Off”, directed by Philip Hodges. Shamir gets transformed into a puppet as he and his crew dispense advice in a clothing store. According to a press release, the song “is about the transformative joy we feel when we finally get ourselves out of bummer situations – relationships, bad career moves, whatever it is.”
The video was created as part of the YouTube Music Awards.
Read our Rising interview with Shamir.
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